Messaging Campaigns: A Companion to Changing Behaviour
Public campaigns that aim to mobilise people to take action are a powerful tool used by the Red Cross Red Crescent and a variety of other social organizations in their efforts to prevent and alleviate human suffering. Campaigns are employed towards diverse objectives: from community resilience, health, disaster recovery, to social inclusion and beyond. This set of publications offers guidance …
Messaging Campaigns: A Companion to Changing Behaviour Read More »