Business Continuity: Mother Nature, Not Always Your Friend

This is the story of two childhood friends who, after finishing college together, pursued their dream of starting a business together. It’s the classic American Dream imbued with that feel-good ethos that only a longstanding friendship can summon. But what goes up must come down. And in this case, it’s an earthquake that tumbles the friends’ dream. Amongst the debris we find a lesson in business continuity planning. Don’t learn your lesson the hard way.

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