Community Mobilization Programming Guidelines

Guidelines for community mobilization programming developed by the American Red Cross. The guidelines were developed based on the results of a knowledge audit conducted with the American Red Cross Internal Services Department team with regional program officers, Quality and Learning Advisors and field delegates. 

The guidelines recognize that a resilient community is one that possesses the physical, psychological, social, and economic capacity to withstand, quickly adapt to, and successfully recover from a disaster. While the programs may focus on different sectors such as Health, HIV/AIDS, Water and Sanitation, Sheltering or an integrated approach, each program requires some level of community mobilization, particularly for sustainability reasons. 

While the guidelines were designed specifically to support American Red Cross teams to provide technical assistance to other Red Cross Red Crescent National Societies to facilitate development of more resilient communities in a variety of contexts that may include, disaster affected communities, refugee camps and other communities that are vulnerable to a potential disaster in both rural and urban contexts, the tools and approaches outlined in the guidelines also have a wider relevance and can be adapted to other contexts.

American Red Cross, August 2014.

Are you sure you want to delete this "resource"?
This item will be deleted immediately. You cannot undo this action.
File Name File Size Download
cm_programming_guidelines.pdf 1 MB

Related Resources

Case Study
10 Jun 2021
In Bangladesh German Red Cross is  supporting Bangladesh Red Crescent Society to implement an Earthquake Preparedness project for  past many years.T he project is implemented through  consortium approach having, Bangladesh Red Crescent Society, Br...
Tags: Case Study, Capacity Building for Disaster Risk Management, Community Engagement and Accountability, Earthquake, Urban Preparedness, Urban Risk Reduction
Guidance material
05 Jan 2023
Asbestos is a naturally occurring mineral composed of soft and flexible fibers that are resistant to heat, electricity and corrosion. These qualities make the mineral useful, but they also make asbestos exposure highly toxic. Asbestos is an effective...
Tags: Guidance material, Behavior Change and Disaster Preparedness
Guidance material
09 May 2014
This policy establishes the basis of Red Cross and Red Crescent action in food security. It applies to all types of food security programming i.e. risk reduction, disaster preparedness, response or recovery at local, national, regional and internatio...
Tags: Guidance material, Food Security