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Participatory Campaign Planning for Inclusive DRR Knowledge and Messaging in Nepal

The Strengthening Urban Resilience and Engagement (SURE) program developed a Participatory Campaign Planning (PCP) process to improve disaster messaging and increase awareness of disaster risks and mitigation measures among vulnerable groups in Nepal.  The project included a series of interactive workshops to determine which messages and means of communicating would most effectively reach each of […]

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Messaging Campaigns: A Companion to Changing Behaviour

Public campaigns that aim to mobilise people to take action are a powerful tool used by the Red Cross Red Crescent and a variety of other social organizations in their efforts to prevent and alleviate human suffering. Campaigns are employed towards diverse objectives: from community resilience, health, disaster recovery, to social inclusion and beyond. This set of publications offers guidance

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Awareness to Action

On June 27–28, 2012, the Federal Emergency Management Agency (FEMA) and the American Red Cross (Red Cross) hosted a workshop to discuss how to improve preparedness messaging to encourage the public to prepare themselves and their families for a disaster. According to a series of surveys conducted by FEMA, the public today is little more

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Urban Drought Guidebook: 2008 Updated Edition

Managing water shortages involves using programs to temporarily reduce demand and find alternate water to temporarily increase supply. The guidebook discusses water shortage management programs that belong in water shortage contingency plans. It was first written in 1988, and then updated in 1991 and 2008 to help water suppliers cope with potentially severe drought and other water shortages. The

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